When a baby is born in a hospital, the hospital will send milk powder free of charge, or remind the designated place to receive a sample of milk powder free of charge. Maternal and family members will gladly accept such "intimate" services from hospitals and milk powder manufacturers, but they do not know this gift It is actually a violation of national regulations. Recently, the reporter visited a number of hospitals in Qingdao learned that the illegal distribution of powdered milk to the hospital is a common phenomenon, involving Nestle, Dumex, Wyeth, Abbott and other domestic and foreign brands. However, for such violations, the reporter has contacted several departments one after another, and all the answers received are not within their respective scope of supervision.
Phenomenon: Qingdao hospital illegally presented a paragraph of milk powder
According to Article 7 of the "Measures for Sale of Breast Milk Substitutes" promulgated jointly by the six ministries such as the Ministry of Health, producers and sellers of breast milk substitutes must not give products and samples to medical and health care institutions, pregnant women and infant families; The three regulations stipulate that medical and health care organizations shall boycott the various forms of marketing propaganda made by producers and sellers of breast milk substitutes in their own departments and their own units; Article 14 stipulates that medical and health care institutions and their personnel shall not And baby families promote breast-milk substitutes and must not provide products to pregnant women and infant mothers.
However, a survey by the reporter found that the phenomenon of powdered milk powder from manufacturers of powdered milk to hospitals and pregnant women is common in Qingdao. The hospital has not only resisted this behavior, but many doctors and nurses have helped publicize it.
In September of this year, Ms. Liu had just finished production at a hospital in the southern district of Shanghai. She said that she had received a pile of milk powder gifts. “There are 5 or 6 kinds of them, I haven’t carefully counted them.†And these are all in hospitals. Received a hospital stay.
Not only will the maternal delivery receive a sample of powdered milk after delivery, many expectant mothers will also receive a lot of sample packs when they are in the hospital. During Ms. Mu's pregnancy, she went to a hospital in Li Village and made several inspections. Every time she went to the hospital, she received powdered milk from the hospital. “If I don’t come under the water, these gifts are enough for the children to drink for a while.†During the interview, many mothers and Family members said that the hospital recommended milk powder should be good, so most are willing to accept gifts.
Survey: Non-compliance milk powder brand involves Nestle, Dumex, Wyeth, Abbott, etc.
Recently, the reporter visited Longtian Jinqiu Obstetrics and Gynecology Hospital, Qingyi Affiliated Hospital, and other hospitals. He found that there are many types of brands that sell and give away 1 powdered milk in the hospital. In addition to domestic milk powder, there are many imported powdered milk. According to statistics from the reporters, Nestle, Wyeth, Dumex, Abbott, and Kangxibei all appeared in the hospital gift range.
On the morning of October 27th, the reporter went to the delivery room on the second floor of the Longtian Jinqiu Obstetrics and Gynecology Hospital. He met Ms. Li, who had just given birth to the baby on October 26th. Speaking of whether or not the hospital sent a free sample of powdered milk, she asked the family to show it. Abbott, Wyeth, Dumex total of three milk powder. Her family said that as long as she holds the hospital’s production record book, she can go to a convenience store at the hospital’s entrance to get milk powder. Afterwards, the reporter went to the convenience store at the entrance of the hospital. Just as Ms. Li said, as long as she holds the hospital's production record book, she can come to bring milk powder. In the convenience store, in addition to Abbott, Wyeth, Dumex milk powder, and Kangxibei milk powder.
Next to the genetic room on the first floor of the hospital, there is also a counter that receives Nestle milk powder. The reporter stepped forward to claim milk powder on the ground that his friend was about to produce in the hospital. Nestlé's staff member said that she could receive it for free. She first took out a box of sample milk powder, and then took out a bottle of powdered milk to introduce the bucket. The nutritional value of the package is higher than that of the box. It is highly recommended that the reporter take the barrel, but it takes 28 yuan to take it away. According to Ms. Shi, she has been sending milk powder to the hospital for several years. Finally, after the reporter signed up to stay in contact, he took a box of Nestle milk powder.
Insiders: Privately "Buy" doctors and nurses to seize the child's first milk
In response, a nurse from the Obstetrics and Gynecology Department of the People's Hospital of the Development Zone stated that the purpose of doing business is to seize the child's first market. The baby's taste is more sensitive, and the first drink of a brand of powdered milk is generally Drink it. Maternal mothers do not know much about this area and generally would listen to doctors and nurses' recommendations. Therefore, businesses choose to cooperate with the hospital and recommend their own milk powder. According to her understanding, almost all major hospitals in Qingdao have this phenomenon. Although most of the hospital staff are aware of the violations, but there is no relevant department to check, so do not worry about being punished, "the benefits of milk powder manufacturers to give white Why not."
Subsequently, the reporter consulted with a responsible person responsible for a domestic brand of milk powder, the responsible person said that the competition of milk powder manufacturers is very fierce, many mothers can not be completely breastfeeding, will certainly have to feed milk, so manufacturers in order to sell more milk powder This pushed the competitive platform to the baby's first milk market.
The personage inside the industry also revealed that it is very easy to get milk powder into the hospital. Normally, milk powder sales personnel will find the person in charge of the hospital or the relevant person in charge of obstetrics and gynecology, and give them some corresponding benefits. At the same time, milk powder manufacturers will occasionally send small gifts to nurses. Nurses will be happy to serve them after receiving the gifts.
Regulatory: Many departments evade each other
On the afternoon of October 31st, the reporter contacted a staff member of the Publicity Bureau of the Bureau of Industry and Commerce. The staff member stated that the "Measures for the Administration of Sales of Breast Milk Substitutes" was promulgated by the Ministry of Health. When it comes to the scope of the hospital, it should look for the Health Bureau.
Afterwards, the reporter dialed the phone number of the Public Health Bureau’s Publicity Bureau. The staff who answered the phone said that the case was handled by the Bureau of Health Supervision. Then, the reporter also called the Health Surveillance Bureau. The staff said that they should consult the relevant department before the scope of the supervision of the Bureau of Health Supervision to answer. After about 20 minutes, the operator answered on the 1st, just asked the relevant departments, if it is the hospital's marketing activities, they are not under management. If it is the personal disciplinary behavior of doctors and nurses, this kind of behavior should be managed by the health bureau. In short, this matter is not owned by them. They only deal with out-of-scope medical practices, regardless of commercial profitability.
On the morning of November 1st, the reporter dialed the telephone of the Food and Drug Administration of Qingdao Municipality. Mr. Li, a staff member, said that this matter was not owned by them. It was related to the management of the hospital in the health bureau and the food production. The Bureau of Quality Supervision administers food circulation to the jurisdiction of the Industry and Commerce Bureau.
Afterwards, the reporter dialed the phone number of the Propaganda Bureau of Qingdao Bureau of Quality Supervision. The staff who answered the phone said that they only supervised the production process of the factory. This behavior did not involve food quality issues, so it was not under the jurisdiction of the Bureau of Quality Supervision. Find the Bureau of Industry and Commerce.
Expert: Best breastfeeding for babies within 6 months
Later, the reporter consulted with Wang Yujie, the head nurse of the obstetrics and gynecology department of the Qingdao Municipal Hospital. She said that breast milk is the safest and best food for infants to grow and contains all the nutrients and antibodies the baby needs to ensure the healthy development of the baby. All types of powdered milk on the market are based on research and production of breast milk, and nutrition certainly cannot meet the standards of breast milk. For example, breast milk contains more than 400 active substances, which is not found in all milk powders. The ingredients such as DHA, prebiotics, and carotene added to milk powder are also close to breast milk and still cannot be compared with breast milk.
At the same time, Wang Yujie, head nurse suggested that the baby within 6 months is best to use exclusive breastfeeding. After 6 months, you can give your baby a proper supplement.
Phenomenon: Qingdao hospital illegally presented a paragraph of milk powder
According to Article 7 of the "Measures for Sale of Breast Milk Substitutes" promulgated jointly by the six ministries such as the Ministry of Health, producers and sellers of breast milk substitutes must not give products and samples to medical and health care institutions, pregnant women and infant families; The three regulations stipulate that medical and health care organizations shall boycott the various forms of marketing propaganda made by producers and sellers of breast milk substitutes in their own departments and their own units; Article 14 stipulates that medical and health care institutions and their personnel shall not And baby families promote breast-milk substitutes and must not provide products to pregnant women and infant mothers.
However, a survey by the reporter found that the phenomenon of powdered milk powder from manufacturers of powdered milk to hospitals and pregnant women is common in Qingdao. The hospital has not only resisted this behavior, but many doctors and nurses have helped publicize it.
In September of this year, Ms. Liu had just finished production at a hospital in the southern district of Shanghai. She said that she had received a pile of milk powder gifts. “There are 5 or 6 kinds of them, I haven’t carefully counted them.†And these are all in hospitals. Received a hospital stay.
Not only will the maternal delivery receive a sample of powdered milk after delivery, many expectant mothers will also receive a lot of sample packs when they are in the hospital. During Ms. Mu's pregnancy, she went to a hospital in Li Village and made several inspections. Every time she went to the hospital, she received powdered milk from the hospital. “If I don’t come under the water, these gifts are enough for the children to drink for a while.†During the interview, many mothers and Family members said that the hospital recommended milk powder should be good, so most are willing to accept gifts.
Survey: Non-compliance milk powder brand involves Nestle, Dumex, Wyeth, Abbott, etc.
Recently, the reporter visited Longtian Jinqiu Obstetrics and Gynecology Hospital, Qingyi Affiliated Hospital, and other hospitals. He found that there are many types of brands that sell and give away 1 powdered milk in the hospital. In addition to domestic milk powder, there are many imported powdered milk. According to statistics from the reporters, Nestle, Wyeth, Dumex, Abbott, and Kangxibei all appeared in the hospital gift range.
On the morning of October 27th, the reporter went to the delivery room on the second floor of the Longtian Jinqiu Obstetrics and Gynecology Hospital. He met Ms. Li, who had just given birth to the baby on October 26th. Speaking of whether or not the hospital sent a free sample of powdered milk, she asked the family to show it. Abbott, Wyeth, Dumex total of three milk powder. Her family said that as long as she holds the hospital’s production record book, she can go to a convenience store at the hospital’s entrance to get milk powder. Afterwards, the reporter went to the convenience store at the entrance of the hospital. Just as Ms. Li said, as long as she holds the hospital's production record book, she can come to bring milk powder. In the convenience store, in addition to Abbott, Wyeth, Dumex milk powder, and Kangxibei milk powder.
Next to the genetic room on the first floor of the hospital, there is also a counter that receives Nestle milk powder. The reporter stepped forward to claim milk powder on the ground that his friend was about to produce in the hospital. Nestlé's staff member said that she could receive it for free. She first took out a box of sample milk powder, and then took out a bottle of powdered milk to introduce the bucket. The nutritional value of the package is higher than that of the box. It is highly recommended that the reporter take the barrel, but it takes 28 yuan to take it away. According to Ms. Shi, she has been sending milk powder to the hospital for several years. Finally, after the reporter signed up to stay in contact, he took a box of Nestle milk powder.
Insiders: Privately "Buy" doctors and nurses to seize the child's first milk
In response, a nurse from the Obstetrics and Gynecology Department of the People's Hospital of the Development Zone stated that the purpose of doing business is to seize the child's first market. The baby's taste is more sensitive, and the first drink of a brand of powdered milk is generally Drink it. Maternal mothers do not know much about this area and generally would listen to doctors and nurses' recommendations. Therefore, businesses choose to cooperate with the hospital and recommend their own milk powder. According to her understanding, almost all major hospitals in Qingdao have this phenomenon. Although most of the hospital staff are aware of the violations, but there is no relevant department to check, so do not worry about being punished, "the benefits of milk powder manufacturers to give white Why not."
Subsequently, the reporter consulted with a responsible person responsible for a domestic brand of milk powder, the responsible person said that the competition of milk powder manufacturers is very fierce, many mothers can not be completely breastfeeding, will certainly have to feed milk, so manufacturers in order to sell more milk powder This pushed the competitive platform to the baby's first milk market.
The personage inside the industry also revealed that it is very easy to get milk powder into the hospital. Normally, milk powder sales personnel will find the person in charge of the hospital or the relevant person in charge of obstetrics and gynecology, and give them some corresponding benefits. At the same time, milk powder manufacturers will occasionally send small gifts to nurses. Nurses will be happy to serve them after receiving the gifts.
Regulatory: Many departments evade each other
On the afternoon of October 31st, the reporter contacted a staff member of the Publicity Bureau of the Bureau of Industry and Commerce. The staff member stated that the "Measures for the Administration of Sales of Breast Milk Substitutes" was promulgated by the Ministry of Health. When it comes to the scope of the hospital, it should look for the Health Bureau.
Afterwards, the reporter dialed the phone number of the Public Health Bureau’s Publicity Bureau. The staff who answered the phone said that the case was handled by the Bureau of Health Supervision. Then, the reporter also called the Health Surveillance Bureau. The staff said that they should consult the relevant department before the scope of the supervision of the Bureau of Health Supervision to answer. After about 20 minutes, the operator answered on the 1st, just asked the relevant departments, if it is the hospital's marketing activities, they are not under management. If it is the personal disciplinary behavior of doctors and nurses, this kind of behavior should be managed by the health bureau. In short, this matter is not owned by them. They only deal with out-of-scope medical practices, regardless of commercial profitability.
On the morning of November 1st, the reporter dialed the telephone of the Food and Drug Administration of Qingdao Municipality. Mr. Li, a staff member, said that this matter was not owned by them. It was related to the management of the hospital in the health bureau and the food production. The Bureau of Quality Supervision administers food circulation to the jurisdiction of the Industry and Commerce Bureau.
Afterwards, the reporter dialed the phone number of the Propaganda Bureau of Qingdao Bureau of Quality Supervision. The staff who answered the phone said that they only supervised the production process of the factory. This behavior did not involve food quality issues, so it was not under the jurisdiction of the Bureau of Quality Supervision. Find the Bureau of Industry and Commerce.
Expert: Best breastfeeding for babies within 6 months
Later, the reporter consulted with Wang Yujie, the head nurse of the obstetrics and gynecology department of the Qingdao Municipal Hospital. She said that breast milk is the safest and best food for infants to grow and contains all the nutrients and antibodies the baby needs to ensure the healthy development of the baby. All types of powdered milk on the market are based on research and production of breast milk, and nutrition certainly cannot meet the standards of breast milk. For example, breast milk contains more than 400 active substances, which is not found in all milk powders. The ingredients such as DHA, prebiotics, and carotene added to milk powder are also close to breast milk and still cannot be compared with breast milk.
At the same time, Wang Yujie, head nurse suggested that the baby within 6 months is best to use exclusive breastfeeding. After 6 months, you can give your baby a proper supplement.
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