On November 22nd, Ant Financial held an open class of “Today's Talk†with the theme of “seeing the value of smart medical care †in Shanghai Zhangjiang Chuangzhi Space, officially releasing the medical development platform strategy.
What is the Alipay Medical Open Platform?
Previously, everyone's understanding of Alipay's medical business focused more on "Alipay Future Hospital" and the resulting medical services including registration services, hospital mobile payments, pharmacy mobile payments, and medical insurance payments with Shenzhen Social Security, but The core hidden in it is actually Alipay's mobile payment channel.
The Alipay Medical Open Platform is a summary of the experience of Ant Financial in cooperation with government, hospitals, third parties and Other industry organizations for nearly 3 years. It is hoped that the third party will work together to create an ecosystem of medical services. Specifically, Ant Financial provides its core mobile payment technology channel through Alipay and the related technical resources accumulated by Ali to the third-party organizations in the industry. The medical industry organizations combine their own strength, industry positioning and understanding of the industry. Suitable medical service products are used by medical companies and institutions. Specifically, it can be compared to Taobao's seller service platform, and third-party organizations develop more featured products to meet the needs of Taobao sellers. For example, an information service organization in the industry has developed a system for the distribution of Chinese medicine hospitals. In the future, other hospitals can directly order the service on this platform.
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Taobao seller service market screenshot
Wang Bo, general manager of Ant Financial Services, said at the meeting that the Ant Financial Service Open Platform should become the infrastructure of the Internet medical field. All mature service-related solutions will be fully open to partners, including payment, security, and data. And the unique credit and anti-fraud ability of Ant Financial.
The author believes that Alipay Medical's open platform is more like a solution. The core is to strengthen the industry position of Alipay mobile payment. Similar to the service products such as the transportation ETC card launched by the bank, it will bind the bank's use through the form of service, and finally strengthen itself. Payment attributes and financial product services that extend later.
Bigger expectations
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In fact, the open platform strategy is not only for the medical service field. On August 10th, at the Ant Financial Service Partner Conference held in Beijing, Ant Financial announced that it would cover 12 major capabilities of the entire business operation process, including deep data capabilities. And tens of millions of small and micro businesses, fully open to partners. Through them, they provide more personalized services such as shop opening, marketing, membership, wealth management, financing, credit, etc. for the merchants of Alipay, expecting the interaction of participants at all levels in the industry, and realizing the construction of the entire “buy and sell†ecology. In essence, Ant Financial expects to build a multi-industry and multi-dimensional "buy and sell" ecological service based on "Alipay's payment channel", and finally make Ant Financial Service not just a mobile payment company, but an Internet ecosystem company. As Ma Yun has always stressed, Ali's goal is to become the basic service provider of the Internet, such as water and electricity infrastructure. The goal of Ant Financial is to become a payment basic service provider and payment data service provider. The core purpose of the medical development platform is the same.
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Wang Bo, General Manager of Ant Financial Services
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